Julhash Ali Library, Don Bosco Institute of Management
Don Bosco Institute of Management is the pioneering institute in the entire North East in the field of business with a mission to nurture dreams and shape lives. The Julhash Ali library is working as the knowledge hub and gateway to enrich the quality education of the youth of the NER.
Friday, July 21, 2017
Tuesday, March 11, 2014
New arrival : Journal
Indian Journal of Marketing
Volme: 44
Number: 1
Article: Conceptual Paper
Proposing the ' Vishvas- Valleti Consumer Empowerment Model'.
By Radhika Jade & Murugaiah
Valleti
Artice: Diterminats of Consumers’
perceived Risk in Online Shopping: A Study.
By Priyanka Sinha & Saumya
Singh
Article: Customer service & Customer Retention in Ghana’s
banking sector: The Case of SG SSB Bank
(Societe Generale,Ghana).
By Robert K
Dzobenuku, Godson K Ahiabor & George K Amoako
Article: A Study of
channel Member satisfaction and ensuing Commitment in international & Domestic Pharmaceutical Distribution
Channel.
By Reeva Paul
Monday, March 3, 2014
New Arrivals
Harvard Business Review Vol 92 no-1/2
Highlights:
*A Great Place to work : what IDEO, BlackRock, & Netflix
know about building high performance culture
*What Marketers don’t Get about online reviews by Itamar Simonson & Emanuel Rosen
*The Big Lie of strategic planning by Roger L Martin
*The new role of globalization by Ian Bremmer
Monthly Commentary on Indian Economic Conditions Vol LV No-6
A very special Article from the Foreign Editor's desk
* Inequality in Europe: What can be done? What should be Done?
Competition Success Review Super March 2014
issue
Friday, February 7, 2014
New Arrival: Journal & Book
Journal
The
IUP Journal of Organizational Behavior
(IJOB)
Vol. XIII No.1 January 2014
Article: Human Resource Management Practices & Turnover
Intentions: The Mediating Role of
Organizational Justice.
Author: Neuza Ribero & Ana Suzete Semedo
Article: Job Satisfaction among college teachers: A Comparative
Analysis
Author: Sumbul Tahir &SM Sajid
Article: Work Life Balance & job satisfaction among
school teachers: A study
Author: S Padma & M Sudhir Reddy
Article: A study on the self concept of teachers working in
Government, Aided & unaided colleges in
Bangalore.
Author: Jacqueline kareem & Bupha Ravirot
Book
Multinational
Financial Management,9/E
Author: Alan C. Shapiro
Publisher: Wiley
Service Management
and Marketing: Customer Management in Service Competition
Author: Christian Gronroos
Publisher: Wiley
Monday, February 3, 2014
NEW ARRIVAL: JOURNAL
Indian Journal of
Marketing
Volume 43/ Number 12
Article1:
Performance of Agri: Warehousing in Maharastra & Market Potential For Negotiable
Wear house Receipts Finance in India
Author: N. Rangasamy
Article 2: The
Emergence of Retailing of Generic
Medicines: An Awareness Study at Kakinada, Andhra
Pradesh.
Author: Kuberudu
Burlakanti & Romala Vijaya Srinivas
Article 3: Effect of Demographic Factors on Consumer Buying
Behaviour of Durable Goods.
Author: Som Aditya Juyal
Article 4: An
Analysis of the Existing Literature on B2C E- Commerce
Author: Deepal
Jay Joshi
Article5: Consumer Behaviour in the new Era of Retailing: An Empirical study on food, Grocery and
Apparel Purchase in East india
Author: Ayan Chattopadhyay
Vikalpa: The journal For Decision Makers
Volume 38/ Number 4
Perspectives
Data Analytics: Hyped Up Aspirations or true Potential?
Arindam Banerjee, Tathagata Bandyopadhyay & Prachi
Acharya
Research
Measurement of International Currency crises: A panel data
Approach Using Composite Indices
K.V Bhanu Murthy & Anjala Kalsie
R&D spending & the Rewards to human capital In India’s
IT sector
Sumit K Majumdar
Marketing “Value” to price –Sensitive Customers During the
tending process
Abhishek kumar Singh, Mandar Nayak, And DVR Seshadri
MNC CSR in Emerging Economy Conflict Zones: A case Study of
HUL’s North –East Operations in India
Tulsi Jayakumar
Factors Influencing IT Adoption By bank employees: An
Extended TAM Approach
Rupanjali Nath, Kanika T Bhal, & Geetika T kapur
Notes &Commentaries
Efficient water Management through Public Private Partnership Model: An Experiment in CSR by
Coca-Cola India
Barnali Chaklader & Neeran Gautam
Management Case
Akshyaya Patra, Gandhinagar: Supply Chain Challenges
Shravanti Mitra, G raghuram, and Atanu Ghosh
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